Last month, Google announced a new experimental feature that lets users follow any website within Chrome, essentially eliminating the need for a dedicated RSS reader app on their smartphone. The software giant is initially testing the feature on Chrome for Android. In this article, we will take a look at how you can enable the Web Feed feature right now and follow websites in Google Chrome.

Chrome’s Follow feature is getting a gradual rollout right now. At the moment, it is hidden behind a feature flag in Chrome. In addition, it is rolling out for users in the United States. That said, here’s how you can enable and try out the new ‘Web Feed’ RSS Reader feature in Google Chrome right now.

  • Steps to Enable Web Feed RSS Reader in Google Chrome
  • How to Use Web Feed to Follow Websites in Google Chrome

Note: As of writing this article, if you live outside the U.S., you may not see Chrome’s Follow feature even after enabling the flag. If you would like to test this feature ahead of its official release, you can get a VPN app for Android and switch to a U.S. Google Play account. You can follow our guide on installing Android apps not available in your country.

  1. Open Google Chrome on your Android device and visit chrome://flags.

  2. In the search box at the top of the page, type “Web Feed” and choose “Enabled” from the dropdown menu next to the Chrome flag. You can also directly access the Chrome flag by pasting the following address in Chrome’s address bar:

Getting started with Chrome Web Feed is straightforward once you have enabled it. Here’s how to add sites to your following list and manage them in Chrome:

  1. Visit your favorite website and tap on the vertical three dots menu at the top right corner. On the pop-up menu, tap on the new “Follow” button that shows up along with the website’s URL and favicon.

So, that’s how you can follow websites with Chrome’s Follow feature. As mentioned earlier, this is still in the testing phase and will take a while to roll out to general users. If you are looking to try out more Chrome-related features, check out our guides on how to enable the built-in price tracking tool in Chrome, disable FLoC in Chrome, and also remove your Google account from Chrome.